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Introducing Purl Soho's Super Soft Merino!

We are so grateful to end this harrowing week with the happiest announcement we've had in a long time. Today Purl Soho launches our very own collection of yarn, starting with our super scrumptious Super Soft Merino!

A thick cloud of 100% Peruvian merino, Super Soft Merino is the dreamiest, cuddliest, toastiest yarn you can imagine. This loosely spun single ply knits up at a cozy 3 stitches to the inch, perfect for winter chills and quick gifts!

As readers of the Purl Bee know, our love for yarn is followed closely by our love for color! Creating a signature palette for our Super Soft Merino was unbelievably fun, like picking a bouquet of garden-fresh flowers. Our beautiful rainbow includes a dozen of our very favorite colors: Super Pink, Red Zinnia, Clementine Orange, Yellow Yellow, Extra Green, Desert Sky, Peacock Blue, Timeless Navy, Oyster Gray, Toasted Charcoal, Soft Black and Heirloom White.

Each skein is an ample 87 yards long. Want to start with a scarf? Just two skeins knit up into a beautifully classic scarf, or try three skeins for a luxuriously generous neck wrapper!

We have lots of Purl Bee patterns in the works, but we also can't wait to see what you, our ingenious readers, create with Super Soft Merino. Big, cozy sweaters, sweeping wraps, dramatic cowls, cushiony baby blankets, sophisticated lap throws, and fabulous hats; monotone, stripes, ombre, fair isle, colorblocking, the possibilities are endless!

To celebrate this exciting venture and to get you super inspired, we're having a...

Super Soft Merino Giveaway!

How: To enter leave a comment on this post telling us what you're inspired to make with Super Soft Merino. Be sure to enter your email address in the email field on the comment submission form so we can contact you if you win. (Don't worry; we never publish or share email addresses!)

When: Leave your comment by 6pm est, Tuesday, November 6th 2012. The winners will then be chosen at random.

What: One lucky winner will receive 10 skeins of Super Soft Merino and a second winner will receive 3 skeins. The winners will get to choose whatever color (or colors!) they want!

A big colorful pile of Super Soft Merino is our dream come true. Give it a try; you'll know what we mean! Ready to check it out? Browse our whole collection of Super Soft Merino right here and get inspired!

Reader Comments (1238)

Oh I would LOVE to make a big cushy cowl out of that light blue.... your yarn looks amazingly soft! <3
November 4, 2012 | Unregistered CommenterLauren
cabled cowls and hats! the colors are gorgeous!
November 4, 2012 | Unregistered Commentererin
I think that I'd like 10 different colors to make a pretty rainbow project!
November 4, 2012 | Unregistered CommenterDianne
yum...Beautiful colors. I'd make a woven scarf with mine!
November 4, 2012 | Unregistered CommenterTammy
I would love to knit a super cushiony throw with this yarn. Thanks for the new product!
November 4, 2012 | Unregistered CommenterKelly
Oooooh, because it's cloudy, gray and rainy here in Portland most of the year, I'd knit some eye popping accessories. First off my needles would be a cowl in the desert blue for my sister, then the side slip cloche in clementine, a few intarsia hats for long winter walks in the woods...ahhh; it's endless.
November 4, 2012 | Unregistered CommenterStacy
Love both the neutrals (great greys) and the vibrant red, orange and pink. A long, plush scarf and mittens, or a cozy throw would be the first projects I'm inspired to start.
November 4, 2012 | Unregistered CommenterLiz
I'd probably make a cowl to go with my amazing new brushed wool plaid coat... and use the rest for baby things for my soon-to-be niece or nephew :-)
November 4, 2012 | Unregistered CommenterEllen Boudreau
Oh, Oh, Oh, it's beautiful!
November 4, 2012 | Unregistered CommenterAnna Conway
Beautiful! I'd make cozy hats and cowls for my sisters.
November 4, 2012 | Unregistered CommenterAmanda
I am SO inspired to spend the next two months knitting the umpteen hats and gloves I will make for my family and friends for Christmas! This super soft merino and the gorgeous colors look like a little bit of heaven!!
November 4, 2012 | Unregistered CommenterAngela
Those are so beautiful. For projects..I love how the ribbed cowl pattern you just posted turned out, I've made the bandana twice, now I want a big, chunky one!
November 4, 2012 | Unregistered CommenterShae
Gorgeous!!! The colors are amazing. As a new knitter, I'd love to try some fingerless gloves and make a hat and scarf to match. Those greys are gorgeous!
November 4, 2012 | Unregistered CommenterKristen
A cozy infinity scarf would be lovely out of this delightful yarn!
November 4, 2012 | Unregistered CommenterKate
The colors are amazing! Would make such a great baby blanket ,
November 4, 2012 | Unregistered CommenterGloria
Congratulations! This is really exciting! The colors are just gorgeous. I bet they are really soft, too. I have not yet tried to make a cowl, and I think that's what I feel inspired to make with this yarn. Can't wait to get my hands on some!
November 4, 2012 | Unregistered CommenterStephanie in MI
I would make a cozy blanket for my grandma or a squishy cowl for my mom! The colors are so bright and gorgeous!
November 4, 2012 | Unregistered CommenterLiz
I have been looking for just the right yarn to make an NYC-inspired blanket as a wedding present for friends that are starting their new married life not too far from your store. I can't think of a better choice!
November 4, 2012 | Unregistered CommenterWhitney
What delicious colors! I am seeing lots of beautiful accessories to brighten up those cold winter days - hats, mitts, cowls, scarves, and of course slippers and chunky socks to keep toes warm . Thank you for making this available!
November 4, 2012 | Unregistered CommenterBarb
This seems like The Perfect Yarn for my baby boy, with his itchy eczema. I can finally make him sweaters, jackets and hats in the softest wool rather than cotton, with no itching!
November 4, 2012 | Unregistered CommenterWildgrown
I"d make a cowl. I want that softness close to my neck. Lovely colors!!!
November 4, 2012 | Unregistered CommenterAna BC
This yarn looks soft and cuddly! I would make a cowl and a hat and maybe some chunky mitts.
November 4, 2012 | Unregistered CommenterCheryl
I'd make the warmest, brightest cowl (and maybe matching mittens!) to go with my long black winter coat.
November 4, 2012 | Unregistered CommenterJessie
I'd love to maybe make my first sweater with the yarn! Or maybe, if I'm not quite that brave...a scarf or cowl. :) One can never have too many of them.
November 4, 2012 | Unregistered CommenterKristin
What lovely colors! It makes me want to knit up a bunch of multi-colored hats for Christmas gifts, but I probably would knit a sweater (maybe the Baby Sophisticate) for our soon-to-be-born #3.
November 4, 2012 | Unregistered Commentersarahjane
what a beautiful collection! this would look beautiful as a big loop scarf and hat set!
November 4, 2012 | Unregistered Commenterbapsi
Gorgeous! This yarn screams big-cushy-cowl to me. Though since I'm expecting my first baby and those colours are all so springy and beautiful maybe something for baby would be in order. So many possibilities, congrats!
November 4, 2012 | Unregistered CommenterTanis
Oh... mittens would be wonderful.... but I also dream of slippers!
November 4, 2012 | Unregistered CommenterRonda
I'd make a "Winter Kit" containing: mittens, scarf, bonnet, leg warmers and bag to fit it all in!
November 4, 2012 | Unregistered CommenterThewallinna
I would make a welcome baby sack for a gal who lives in Grand Junction Colorado and is due to have Axel on Christmas Day. A great gift to bring him home in
November 4, 2012 | Unregistered CommenterOlmomsie
Being that winter is right around the corner, I would love to knit up cozy matching cowls for my daughters and I. And with the gorgeous color palette you have, I'm thinking bright colorful strips!!
November 4, 2012 | Unregistered CommenterAngie
I have a pattern for a chunky throw - have had it for years and have always had the desire to make it, but never found the chunky yarn I liked until Now!
November 4, 2012 | Unregistered CommenterMegan
I'd love to make a super graphic rothko-esque shawl for my newly expecting friend. Something comforting and oh-so bright!
November 4, 2012 | Unregistered CommenterCait
This yarn is so lucious-looking, I want to smoosh it with my hands!
This would be perfect for making the big cowl in a bright yellow to cheer up my drab gray winter coat.
November 4, 2012 | Unregistered CommenterPauline
I've been looking for the perfect yellow yarn for a new winter toque! And a peacock blue cowl or scarf with my green coat. I'm fighting the Canadian cold with happy colour this year!
November 4, 2012 | Unregistered Commenterkerri
Thorpe hats for the people!!!

the super soft merino looks delicious, like candy! yum.
November 4, 2012 | Unregistered Commenterannri
Beautiful colors. Scrumptious!
November 4, 2012 | Unregistered CommenterLeAnne
I'm trying to tackle a ve-ry ambitious project: knitting the cardigan Sienna Miller is wearing in 'The Edge of Love', without pattern, just from the pictures. For this I'm still looking for the perfect brightest yellow... It so happens the Yellow Yellow Super Soft Merino comes ve-ry close to my requirements!

That's what I would knit with my prize, thanks for the give-away!
November 4, 2012 | Unregistered CommenterBobonne
I would definitely be making cowls, hats and warm socks. I love all the bright colours! They would do a great job cheering me up in the coming dark days.
November 4, 2012 | Unregistered Commenterhannah
Ooh, I'd make a big, warm and bright blanket with this gorgeousness!
November 4, 2012 | Unregistered CommenterCatherine
Oh, what I could do with this gorgeous yarn! I've been wanting to make a gorgeous cowl, and this would be just the ticket to keep me warm and cozy! It's BEAUTIFUL!!!
November 4, 2012 | Unregistered CommenterMary
Oh my!! Those colors! I would make a dreamy cabled pullover in a happy pinky shade. How exciting to have such a lovely addition to your shop!
I'm so glad you are all safe and sound and back to work.
November 4, 2012 | Unregistered CommenterKieran
This lovely yarn would be great combined with my new favorite book, Loop D Loop Lace. I love and adore Teva's clever knits. Fabulous new yarn with an amazing new book. Dream comes true.
November 4, 2012 | Unregistered CommenterErin
For the past few winters, I have been eyeing Odd Molly's beautiful sweaters. But as a college student, they are out of my price range. I would love to knit a project inspired by these colorful designs. I could certainly accomplish this with Purl Soho's new line!
November 4, 2012 | Unregistered CommenterMonica
So lovely and squishy! I'd love to make an infinity scarf, striped with the pretty blues and a pop of red!
November 4, 2012 | Unregistered CommenterNaomi
How exciting for you! The yarn looks GORGEOUS! I can't wait to get my hands on some. I do have a Purl gift card I've been saving. Hmmmm......

I think I would probably make baby gifts with such a beautiful yarn. It seems all my friends are expecting at the same time and my needles have been flying to make hats for them all!
November 4, 2012 | Unregistered CommenterRose
I would love to knit/crochet lovely gifts for Christmas!!!!
Thank you, xxx Alessandra
November 4, 2012 | Unregistered CommenterAlessandra
Great Yarn! And such vibrant colors. I could imagine a throw out of it (maybe the granny stripe one in a different gauge), but also all kind of super-cozy items for neck, head and hands in these "brightening up Your day" colors.
November 4, 2012 | Unregistered CommenterMay
my neice would love a new hat and scarf to wear to school. i'd love to make them out of such great yarn!
November 4, 2012 | Unregistered Commenterlaura zumpfe
I would make a scarf or two. Beautiful yarn colors! Thanks for the chance to win!
November 4, 2012 | Unregistered CommenterSusan

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